Design experiences that feel AND function better
Design experiences that feel AND function better
Design experiences that feel AND function better
Hi, I’m Kathryn, a senior experience designer based in New York City. I design digital products that simplify complex systems and help people take action with confidence.
As the sole designer at my company, I lead end-to-end design across strategy, UX, visual systems, and product delivery. My work spans AI-powered tools, digital platforms, and multi-touch systems that blend emotional insight with practical usability.
Hi, I’m Kathryn, a senior experience designer based in New York City. For the past four years, I’ve been designing digital products that put people first, with a focus on clarity, empathy, and trust.
I’ve worked on everything from navigating chronic illness to helping patients feel confident about their treatment options; translating complex, emotional journeys into tools that support real people in real moments. Now, I’m excited to bring that same care and creativity to a broader range of digital experiences, especially the ones that aim to make life a little easier, smarter, or more meaningful.
Craft stories
Craft stories
Craft stories
Craft stories
Shape experiences
Shape experiences
Shape experiences
Shape experiences
Craft stories
Craft stories
Craft stories
Craft stories
Shape experiences
Shape experiences
Shape experiences
Shape experiences
Craft Stories
Craft Stories
Craft Stories
Craft Stories
Shape experiences
Shape experiences
Shape experiences
Shape experiences
EXPERIENCE HIGHLIGHTS
EXPERIENCE HIGHLIGHTS
Designing for Clarity
I transform complex systems into experiences that feel simple, intuitive, and human. From AI tools to digital platforms and connected ecosystems, I design flows that reduce friction and help users move forward with confidence.
Designing for Clarity
I transform complex systems into experiences that feel simple, intuitive, and human. From AI tools to digital platforms and connected ecosystems, I design flows that reduce friction and help users move forward with confidence.
Leading with Vision
Beyond pixels and prototypes, I bring strategic thinking to every project. I’ve led cross-functional teams, managed junior designers, and aligned stakeholders across design, tech, and leadership, ensuring that ideas not only look good, but work well and scale effectively.
Leading with Vision
Beyond pixels and prototypes, I bring strategic thinking to every project. I’ve led cross-functional teams, managed junior designers, and aligned stakeholders across design, tech, and leadership, ensuring that ideas not only look good, but work well and scale effectively.
Blending Emotion and Function
I believe the best products do more than solve problems, they connect with people. My approach blends empathy with craft, turning data and insights into designs that feel both intelligent and emotionally resonant, creating experiences that users trust and return to.
Blending Emotion and Function
I believe the best products do more than solve problems, they connect with people. My approach blends empathy with craft, turning data and insights into designs that feel both intelligent and emotionally resonant, creating experiences that users trust and return to.
featured projects
Selected work across AI-powered tools, digital platforms, and connected systems designed to help people navigate complex experiences with clarity and confidence.
work Experience
From hands-on execution to design leadership, my career has been shaped by creating with purpose and growing through experience
ENTRADA — Senior Experience Designer
January 2021 – Present · New York, NY
Experience design organization focused on complex, high-stakes user journeys, where I progressed from junior to senior designer leading product-focused digital work
Lead end-to-end product design for AI-powered and digital products in highly regulated environments, balancing user needs, business goals, technical constraints, and compliance requirements
Partner directly with leadership, product, strategy, and technology teams within small, cross-functional teams to define requirements, align priorities, and move products from concept to launch in fast-paced, ambiguous environments
Design and deliver AI-powered products and digital platforms, defining interaction models and user experiences that improve access to information and reduce friction across complex workflows
Present product strategy, user insights, and design recommendations to executive stakeholders, translating complexity into aligned decisions and actionable roadmaps
Manage a design team and network of freelance contributors, providing mentorship, feedback, and creative direction across multiple concurrent initiatives
Build and scale design systems and component libraries that support consistent, efficient delivery across responsive web and mobile products
Simplify complex workflows into intuitive experiences that improve usability, engagement, and user confidence in high-stakes decision-making environments
ENTRADA — Senior Experience Designer
January 2021 – Present · New York, NY
Experience design organization focused on complex, high-stakes user journeys, where I progressed from junior to senior designer leading product-focused digital work
Lead end-to-end product design for AI-powered and digital products in highly regulated environments, balancing user needs, business goals, technical constraints, and compliance requirements
Partner directly with leadership, product, strategy, and technology teams within small, cross-functional teams to define requirements, align priorities, and move products from concept to launch in fast-paced, ambiguous environments
Design and deliver AI-powered products and digital platforms, defining interaction models and user experiences that improve access to information and reduce friction across complex workflows
Present product strategy, user insights, and design recommendations to executive stakeholders, translating complexity into aligned decisions and actionable roadmaps
Manage a design team and network of freelance contributors, providing mentorship, feedback, and creative direction across multiple concurrent initiatives
Build and scale design systems and component libraries that support consistent, efficient delivery across responsive web and mobile products
Simplify complex workflows into intuitive experiences that improve usability, engagement, and user confidence in high-stakes decision-making environments
ENTRADA — Senior Experience Designer
January 2021 – Present · New York, NY
Experience design organization focused on complex, high-stakes user journeys, where I progressed from junior to senior designer leading product-focused digital work
Lead end-to-end product design for AI-powered and digital products in highly regulated environments, balancing user needs, business goals, technical constraints, and compliance requirements
Partner directly with leadership, product, strategy, and technology teams within small, cross-functional teams to define requirements, align priorities, and move products from concept to launch in fast-paced, ambiguous environments
Design and deliver AI-powered products and digital platforms, defining interaction models and user experiences that improve access to information and reduce friction across complex workflows
Present product strategy, user insights, and design recommendations to executive stakeholders, translating complexity into aligned decisions and actionable roadmaps
Manage a design team and network of freelance contributors, providing mentorship, feedback, and creative direction across multiple concurrent initiatives
Build and scale design systems and component libraries that support consistent, efficient delivery across responsive web and mobile products
Simplify complex workflows into intuitive experiences that improve usability, engagement, and user confidence in high-stakes decision-making environments
ENTRADA — Senior Experience Designer
January 2021 – Present · New York, NY
Experience design organization focused on complex, high-stakes user journeys, where I progressed from junior to senior designer leading product-focused digital work
Lead end-to-end product design for AI-powered and digital products in highly regulated environments, balancing user needs, business goals, technical constraints, and compliance requirements
Partner directly with leadership, product, strategy, and technology teams within small, cross-functional teams to define requirements, align priorities, and move products from concept to launch in fast-paced, ambiguous environments
Design and deliver AI-powered products and digital platforms, defining interaction models and user experiences that improve access to information and reduce friction across complex workflows
Present product strategy, user insights, and design recommendations to executive stakeholders, translating complexity into aligned decisions and actionable roadmaps
Manage a design team and network of freelance contributors, providing mentorship, feedback, and creative direction across multiple concurrent initiatives
Build and scale design systems and component libraries that support consistent, efficient delivery across responsive web and mobile products
Simplify complex workflows into intuitive experiences that improve usability, engagement, and user confidence in high-stakes decision-making environments
Skills & Strengths
Skills & Strengths
Product & UX
Product Strategy, Interaction Design, User Flows, Information Architecture, Prototyping, Design Systems, User-Centered Design
Tools
Figma, Adobe Creative Suite, HTML5/CSS3, WordPress, Claude, ChatGPT
Leadership & Collaboration
Cross-Functional Leadership, Stakeholder Management, Executive Presentations, Workshop Facilitation, Design Mentorship